I came across this idea on the blog, Brand New, and was instantly compelled to check it out. Basically, it is a map made up of logos. Although this concept is fairly new, I think the idea behind it is amazing and they do such great job of pulling it off. As a designer, I know it is hard to make a collection of different logos look good when they all need to be placed in such a small area. But the company that creates these maps, CityMaps, achieves it beautifully.
Brand Identity: Connections Therapy Website, Brochure, Display
Brand Identity: Elie Elie Salon Logo
Brand Identity: Brantly Website
Brand Identity: BioStats Website
Brand Identity: AKJ Books Logo and Website
Brand Identity: Glen Mar United Methodist Church
Brand Identity: Complete Contracting
Brand Identity: alignstaffing
Starbucks Holiday Cups!
Today was the debut of the Starbucks holiday cup. You may think, “so what, who cares? It is just a cup.” Or, if you’re like me, a little smile crept onto your face, and a small burst of joy hit you when you saw the Holiday cup. I am not sure why, but each year I get excited when I get my coffee in a red cup with a wintery mix of graphics.
Does Your Marketing Plan SLIP IT?
In his book, The Advertising Concept Book, Pete Barry explains that a good ad communicates its message, but a great ad “stops you, hooks you, and hauls you in.” Further, a great ad will make the viewer react in at least one of six ways – SLIP IT. This concept also works for email marketing, web landing pages, direct mail, and more.