Blog : social media

The business shift.

The business shift.

I’ve been reading some great books on entrepreneurship, business consulting, and the new rules of PR, marketing and social media in this incredibly connected world we’re in. Business is different. The climate has shifted. One really can start a business on a shoe string, or invest hundreds of thousands of dollars to help it grow. Both are viable. Some of the smaller companies are even doing it better than their larger, more established counterparts within the same space.

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Best Practices for LinkedIn

Best Practices for LinkedIn

Be professional
Always Look Professional:  the little things that make a big difference in LinkedIn

No, I am not talking about wearing a freshly pressed suit and a tie, although sometimes that is entirely appropriate. I am referring to looking professional across your social media channels.

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