The prevalence of social media has made sharing easy. So when you have a message of value to share, make sure to get it out.

The prevalence of social media has made sharing easy. So when you have a message of value to share, make sure to get it out.
I’ve been reading some great books on entrepreneurship, business consulting, and the new rules of PR, marketing and social media in this incredibly connected world we’re in. Business is different. The climate has shifted. One really can start a business on a shoe string, or invest hundreds of thousands of dollars to help it grow. Both are viable. Some of the smaller companies are even doing it better than their larger, more established counterparts within the same space.
No, I am not talking about wearing a freshly pressed suit and a tie, although sometimes that is entirely appropriate. I am referring to looking professional across your social media channels.